Anderson Quality Spring is a local custom spring manufacturer with a global client base. While working at SRM, we updated their existing website to reflect their global presence and emphasize their commitment to quality products and top notch customer service.
The existing site and brand had little to offer, so with the exception of the logo, we decided to start from scratch. While a full brand exploration was not in the scope, we developed a signature color palette, typography, icons, and photographic style. I built the custom site on the Craft CMS framework, allowing the content to be managed by the client.
The product photography for the site was shot in-house. I helped determine the photographic style and was on-site during the shoot to help manage the shots and spring arrangements. I also helped with some of the final image touch-ups.
A custom icon set to represent their top client industries.